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    IOT in E-Commerce Market Is Going to Boom | Major Giants Amazon,Alibaba,eBay

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    GameFi Q1 2025 Report: User Growth, Chain Activity, and Revenue Trends

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  • NFT
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    CryptoPunks Dominate Top Weekly NFT Sales amid Overall Market Sales Volume Surges 34.19% to $133.66 Million

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    Volume Plunges While Transactions Soar

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    Snoop Dogg’s Telegram NFT Drop Sold Out in Half an Hour

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    Why a ‘Mobile-First’ Mentality Drove OpenSea’s Latest Acquisition

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    Donald Trump Had Said, ‘The US Government Will Not Sell Cryptocurrency From Now On,’ But Something Strange Is Going On — Onchain Data Shows…

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    Taking Back Identity: How MocaChain Decentralizes Digital Power

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  • Guides
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    What Is Copy Trading in Crypto? A Beginner’s Guide

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    A Step-by-Step Guide for Risk-Takers

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    The #1 CopyTrading Exchange-Bitget Turns 5, $100 Bonus for Newcomers

    The #1 CopyTrading Exchange-Bitget Turns 5, $100 Bonus for Newcomers

  • Coin Marketcaps
  • Home
  • Crypto
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  • Web 3
    IOT in E-Commerce Market Is Going to Boom | Major Giants Amazon,Alibaba,eBay

    IOT in E-Commerce Market Is Going to Boom | Major Giants Amazon,Alibaba,eBay

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    Enhancing Security in Online Gambling with Blockchain Technology

    Blushush by Sahil Gandhi and Ohh My Brand by Bhavik Sarkhedi Partner to Revolutionize Brand Strategy and Personal Branding

    Blushush by Sahil Gandhi and Ohh My Brand by Bhavik Sarkhedi Partner to Revolutionize Brand Strategy and Personal Branding

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    How to Play Treeverse: Beginner’s Guide to Gameplay, NFTs, and Tokenomics

    Intellivix Targets Global AI Surveillance Market with ‘False Alarm Elimination’ Gen AMS

    Intellivix Targets Global AI Surveillance Market with ‘False Alarm Elimination’ Gen AMS

    The Future of Gambling: How Casino Sites Are Leveraging Web3

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    The most potentially profitable investment method in 2025 is through PairMiner crypto cloud mining, earning passive income daily.

    The most potentially profitable investment method in 2025 is through PairMiner crypto cloud mining, earning passive income daily.

    GameFi Q1 2025 Report: User Growth, Chain Activity, and Revenue Trends

    GameFi Q1 2025 Report: User Growth, Chain Activity, and Revenue Trends

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  • Metaverse
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    Shib: The Metaverse – Part of the Expanding Shiba Inu Ecosystem

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    Experience to Earn: Everdome’s Metaverse Frontier

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    Beyond Bots: Meta Motivo and the Dawn of Humanlike Digital Life

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    Volume Plunges While Transactions Soar

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    Snoop Dogg’s Telegram NFT Drop Sold Out in Half an Hour

    Snoop Dogg’s TON NFT Launch Could Signal New Narrative for NFT Market

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    Why a ‘Mobile-First’ Mentality Drove OpenSea’s Latest Acquisition

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    Donald Trump Had Said, ‘The US Government Will Not Sell Cryptocurrency From Now On,’ But Something Strange Is Going On — Onchain Data Shows…

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    Taking Back Identity: How MocaChain Decentralizes Digital Power

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    ‘League of Kingdoms’ Expands Into ‘Arena-Z’ as New Games and Tokens Emerge

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    R-Games and LoveBit Unite to Power ESG-Driven Web3 Gaming

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    Elon Musk’s xAI Launches Waifu Companions for Grok

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    Web3 Meets the Stadium: The Rise of Competitive Ownership

    Can Snoop Dogg’s Telegram Drop Revive a Slumping NFT Market?

    Can Snoop Dogg’s Telegram Drop Revive a Slumping NFT Market?

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    ‘Off the Grid’ Token Hits Solana, More Games Shut Down

    Qitmeer Network Forges Partnership with Onmi to Bolster Web3 GameFi Space

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    Why Are So Many Crypto Games Shutting Down? Experts Weigh In

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  • Blockchain
    Capturing the Growth of Asset-Backed Finance via Blockchain-Enabled Opportunities

    Capturing the Growth of Asset-Backed Finance via Blockchain-Enabled Opportunities

    MetaMask Users Can Now Link Binance and OKX Accounts to Their Portfolio Dashboard

    MetaMask Users Can Now Link Binance and OKX Accounts to Their Portfolio Dashboard

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    NetMindAI Partners with Neurochain AI to Revolutionize Decentralized AI Services

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    Polyhedra Network launches Proof Cloud in open beta

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    It’s a Different Sort of Olympics as Cryptographers Face Off in Polyhedra’s ‘Proof Arena’

    It’s a Different Sort of Olympics as Cryptographers Face Off in Polyhedra’s ‘Proof Arena’

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  • AI
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    Bitcoin Miner Bit Digital Diversifies Into AI for ‘Substantially Higher Margin’ Than Mining

    ETH Daddy Discusses Ethereum and AI

    ETH Daddy Discusses Ethereum and AI

    How decentralization can mitigate ‘dystopic’ artificial intelligence risks: SingularityNET exec

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    UAE emirate launches new free zone for digital assets, Web3 and AI

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  • Guides
    What Is Copy Trading in Crypto? A Beginner’s Guide

    What Is Copy Trading in Crypto? A Beginner’s Guide

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    A Step-by-Step Guide for Risk-Takers

    What is Spot Trading in Crypto? A Beginner’s Guide to How It Works

    What is Spot Trading in Crypto? A Beginner’s Guide to How It Works

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    Crypto Risk Management Strategies for Trading (2025)

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    What Is Crypto Staking? How to Earn Crypto by Holding It

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    What is Dollar-Cost Averaging (DCA) in Crypto? A Beginner’s Guide

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    What Is Liquid Staking? How It Works & Why It Matters in Crypto

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    A Full Comparison of Layer 2 Solutions

    What are Rollups in Crypto? ZK Rollups and Optimistic Rollups Explained

  • Analysis
    Bitcoin Sees Historic Rise in Shark and Whale BTC Wallets, Records New High: Santiment

    Bitcoin Sees Historic Rise in Shark and Whale BTC Wallets, Records New High: Santiment

    An SBF Testimony Could Add ‘Decades’ to His Prison Sentence, According to Lawyer – Here’s Why

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    Solana, XRP and One Ethereum Rival Leading Institutional Inflows in 2023: CoinShares Data

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    Dogecoin Bull run

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    The #1 CopyTrading Exchange-Bitget Turns 5, $100 Bonus for Newcomers

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Home Web 3

Astrad Delivers Major Upgrades to ABM Platform for B2B Engagement

February 4, 2025
in Web 3
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Astrad Delivers Major Upgrades to ABM Platform for B2B Engagement
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Astrad Delivers Major Upgrades to ABM Platform for B2B Engagement

TALLINN, Estonia, Feb. 03, 2025 (GLOBE NEWSWIRE) — Astrad, a global leader in digital advertising, announces significant enhancements to its Account-Based Marketing (ABM) platform, introducing advanced deterministic data capabilities and sophisticated intent-based targeting features. These upgrades enable B2B marketers to identify and engage high-value accounts with impressive precision.

The enhanced platform is based on 100% deterministic data, making sure that marketing efforts reach the right decision-makers within target accounts. Such data veracity is a significant advancement from traditional probabilistic models, dramatically improving campaign accuracy and reducing wasted ad spend.

“With these platform enhancements, we’re rethinking the very basis of how B2B companies engage with their most valuable prospects,” says Daniel Macia, CEO of Astrad. “Our new intent-based targeting capabilities, as well as our 100% deterministic data, can help marketers achieve higher engagement rates. Basically, it’s a major boost to your return on investment.“

The upgraded platform introduces advanced targeting options based on vertical, headcount, and intent levels, allowing marketers to create highly focused campaigns. This comes at a pivotal moment, as the ABM market is projected to reach $3.1 billion by 2030, growing at a CAGR of 14.2%.

Early deployments of Astrad’s enhanced ABM platform have shown remarkable results, including a reported 29% increase in deal size, 62% improvement in landing page rates, and a 0.7% enhancement in click-through rates.

“The days of old are long gone. Technology and algorithms is the path forward,” Macia adds. “These upgrades are just the start. We plan to continue improving our solutions, anticipating future challenges in the B2B marketing world.“

See also  Nakamoto.Games Enhances Platform with AIOZ W3IPFS Integration

The enhanced platform now incorporates advanced features designed to maximize marketing effectiveness. At a base level, the system employs advanced intent signal monitoring across multiple channels, allowing marketers to track and respond to prospect behavior in real-time. This is further complemented by customized targeting sequences that adapt based on account behavior, allowing for dynamic campaign adjustments.

The platform’s real-time optimization capabilities also work in tandem with enhanced data analytics and reporting tools, providing marketers with actionable insights. Furthermore, cross-platform operability with existing marketing systems allows for smooth implementation and operation within current technology stacks.

Recent industry data indicates that 47% of B2B marketers use ABM to improve marketing efficiency and boost ROI. Astrad’s enhanced platform addresses this growing demand by providing comprehensive tools for precise account targeting and engagement.

The platform eliminates minimum spending requirements, making sophisticated ABM capabilities accessible to businesses of all sizes while maintaining enterprise-grade features and scalability.

For more information about Astrad’s ABM platform, visit Astrad’s website https://astrad.io/.

About Astrad:
Astrad is a digital advertising company specializing in advanced marketing solutions. Focusing on using technology to deliver tailored marketing strategies, Astrad commits to helping businesses achieve tangible results through data-driven approaches.

Contact:
Name: Daniel Macia, CEO
Email: dan@astrad.io
Organization: Astrad
Website: https://astrad.io/

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/1c5128c9-5b81-4388-b621-7ade6e670f6d

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Web3Wire – Information, news, press releases, events and research articles about Web3, Metaverse, Blockchain, Artificial Intelligence, Cryptocurrencies, Decentralized Finance, NFTs and Gaming.
Visit Web3Wire for Web3 News and Events, Block3Wire for the latest Blockchain news and Meta3Wire to stay updated with Metaverse News.
Tags: ABMAstradB2BDeliversEngagementMajorPlatformupgrades

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