Macy’s has recently unveiled mstylelab, a digital fashion platform accessible through any device and browser at macys.com/mstylelab. This initiative is part of Macy’s web3 digital strategy aimed at intersecting fashion and technology.
Onboarding Users into a Virtual Fashion Realm
mstylelab’s first activation is a collaboration with Journee, a company specializing in immersive digital spaces like virtual stores. This first experience focuses on Macy’s newest brand, On 34th, with a virtual recreation of New York City. Users can log in, create a username, and explore this virtual world where they encounter digital versions of On 34th’s apparel.
Erika Lang, Head of Americas at Journee, emphasized the importance of immersive experiences in modern retail. She said, “This innovative technology will propel the fashion industry into its next phase. Reaching consumers where they are and providing new ways for them to shop and interact with one another is vital.”
A Glimpse into mstylelab’s Future
As time progresses, Macy’s plans to update mstylelab with new experiences and partnerships. In the near future, a digital version of the Macy’s Thanksgiving Day Parade® will be integrated into the platform. This is in line with Macy’s long-term strategy to evolve mstylelab into a comprehensive community for digital fashion enthusiasts.
Dave Torres, vice president of Interactive Marketing at Macy’s, states, “We are excited to launch mstylelab, creating a hub for style inspiration and discovery at the intersection of fashion and technology.”
Macy’s and Web3
In September, Cool Cats secured a spot at the 97th Macy’s Thanksgiving Day Parade, marking the first time an NFT brand has participated in the iconic New York City event, scheduled for November 23. The Web3 project earned its place through an online competition organized by Macy’s, which allowed only one out of five NFT brands to be featured. The other finalists vying for mainstream exposure at the parade included Boss Beauties, VeeFriends, SupDucks, and gmoney.
mstylelab represents Macy’s foray into combining fashion with emerging technologies, specifically in web3 and metaverse technologies. With planned updates and future partnerships, the platform is set to evolve, offering users a continuously immersive experience in digital fashion.
Thanks for every other wonderful post. The place else may anyone get that kind of info in such an ideal manner of writing? I’ve a presentation next week, and I am at the search for such info.
You made certain nice points there. I did a search on the subject matter and found nearly all folks will have the same opinion with your blog.
Thanks a lot for sharing this with all of us you actually know what you’re talking about! Bookmarked. Kindly also seek advice from my site =). We can have a hyperlink change contract between us!
I got what you intend,saved to favorites, very nice website .
average cost of clomid buying generic clomiphene without dr prescription order generic clomiphene for sale cost clomiphene without a prescription where to buy cheap clomid without dr prescription get cheap clomid without insurance how to get clomid tablets
This is the description of serenity I get high on reading.
I’ll certainly carry back to review more.
buy azithromycin 250mg sale – floxin order metronidazole 200mg us
semaglutide 14mg generic – cost rybelsus 14 mg buy generic periactin over the counter
motilium 10mg over the counter – motilium online flexeril 15mg drug
zithromax ca – tindamax 500mg tablet buy nebivolol 20mg sale
order augmentin 1000mg online – atbioinfo.com ampicillin pills
esomeprazole us – anexamate buy generic nexium
buy warfarin generic – https://coumamide.com/ order cozaar sale
meloxicam tablet – mobo sin order mobic sale
Fantastic post however , I was wanting to know if you could write a litte more on this topic? I’d be very grateful if you could elaborate a little bit further. Cheers!
order deltasone sale – corticosteroid prednisone over the counter
amoxicillin where to buy – https://combamoxi.com/ amoxil where to buy
purchase forcan sale – https://gpdifluca.com/ oral fluconazole 200mg
cenforce 100mg canada – click oral cenforce 100mg
cialis coupon walmart – https://ciltadgn.com/ prescription for cialis
tadalafil cialis – strong tadafl cialis buy without
order ranitidine 150mg – https://aranitidine.com/ buy zantac for sale
100 mg generic viagra – cuanto sale viagra en argentina amazon viagra 100mg
Thanks for putting this up. It’s okay done. comprar synthroid 50 mg
With thanks. Loads of expertise! https://ursxdol.com/get-metformin-pills/
I’ll certainly bring back to be familiar with more. https://prohnrg.com/product/atenolol-50-mg-online/
I conceive you have observed some very interesting details , thanks for the post.
This is a keynote which is forthcoming to my fundamentals… Diverse thanks! Unerringly where can I find the contact details due to the fact that questions? prix levitra boГ®te de 12
This is the tolerant of advise I recoup helpful. https://ondactone.com/spironolactone/