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    IOT in E-Commerce Market Is Going to Boom | Major Giants Amazon,Alibaba,eBay

    IOT in E-Commerce Market Is Going to Boom | Major Giants Amazon,Alibaba,eBay

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    Blushush by Sahil Gandhi and Ohh My Brand by Bhavik Sarkhedi Partner to Revolutionize Brand Strategy and Personal Branding

    Blushush by Sahil Gandhi and Ohh My Brand by Bhavik Sarkhedi Partner to Revolutionize Brand Strategy and Personal Branding

    How to Play Treeverse: Beginner’s Guide to Gameplay, NFTs, and Tokenomics

    How to Play Treeverse: Beginner’s Guide to Gameplay, NFTs, and Tokenomics

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    The Future of Gambling: How Casino Sites Are Leveraging Web3

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    The most potentially profitable investment method in 2025 is through PairMiner crypto cloud mining, earning passive income daily.

    The most potentially profitable investment method in 2025 is through PairMiner crypto cloud mining, earning passive income daily.

    GameFi Q1 2025 Report: User Growth, Chain Activity, and Revenue Trends

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    Brain-Computer Interface Market Value, Trends, and Demand Insights | Scope By 2032

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  • Metaverse
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    Beyond Bots: Meta Motivo and the Dawn of Humanlike Digital Life

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    Pudgy Penguins CEO predicts NFT mania, crypto gaming comeback

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    Capturing the Growth of Asset-Backed Finance via Blockchain-Enabled Opportunities

    MetaMask Users Can Now Link Binance and OKX Accounts to Their Portfolio Dashboard

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    ETH Daddy Discusses Ethereum and AI

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  • Guides
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    What Is Copy Trading in Crypto? A Beginner’s Guide

    A Step-by-Step Guide for Risk-Takers

    A Step-by-Step Guide for Risk-Takers

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    Crypto Risk Management Strategies for Trading (2025)

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    What is Dollar-Cost Averaging (DCA) in Crypto? A Beginner’s Guide

    What Is Liquid Staking? How It Works & Why It Matters in Crypto

    What Is Liquid Staking? How It Works & Why It Matters in Crypto

    A Full Comparison of Layer 2 Solutions

    What are Rollups in Crypto? ZK Rollups and Optimistic Rollups Explained

  • Analysis
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    Bitcoin Sees Historic Rise in Shark and Whale BTC Wallets, Records New High: Santiment

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    Top Trader Sees Bitcoin Skyrocketing 570% in Next Bull Market Amid Soaring US Debt Levels

    The #1 CopyTrading Exchange-Bitget Turns 5, $100 Bonus for Newcomers

    The #1 CopyTrading Exchange-Bitget Turns 5, $100 Bonus for Newcomers

  • Coin Marketcaps
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  • Crypto
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  • Web 3
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    IOT in E-Commerce Market Is Going to Boom | Major Giants Amazon,Alibaba,eBay

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    Blushush by Sahil Gandhi and Ohh My Brand by Bhavik Sarkhedi Partner to Revolutionize Brand Strategy and Personal Branding

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    How to Play Treeverse: Beginner’s Guide to Gameplay, NFTs, and Tokenomics

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    The most potentially profitable investment method in 2025 is through PairMiner crypto cloud mining, earning passive income daily.

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    GameFi Q1 2025 Report: User Growth, Chain Activity, and Revenue Trends

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    Brain-Computer Interface Market Value, Trends, and Demand Insights | Scope By 2032

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    Shib: The Metaverse – Part of the Expanding Shiba Inu Ecosystem

    Experience to Earn: Everdome's Metaverse Frontier

    Experience to Earn: Everdome’s Metaverse Frontier

    Beyond Bots: Meta Motivo and the Dawn of Humanlike Digital Life

    Beyond Bots: Meta Motivo and the Dawn of Humanlike Digital Life

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    Exploring NetVRk: What Is Behind This AI-Driven Virtual Universe?

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    Council of Europe Highlights Metaverse’s Impact on Privacy and Democracy

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    Meta Cancels Next-Gen Headset Amidst Changing Market Landscape

    Carrieverse and Disney Ink Content Deal

    Carrieverse and Disney Ink Content Deal

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    SYKY Bridges Digital and Physical Fashion with Apple Vision Pro

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    Somnia Launches Playground App to Empower Metaverse Creators

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    Ozzy Osbourne’s passing sparks 400% surge in CryptoBatz NFTs

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    How GameSquare is monetizing a $38m Ether treasury with NFTs

    CryptoPunks Lead as NFT Trading Volume Rebounds on Solana and Ethereum

    CryptoPunks Lead as NFT Trading Volume Rebounds on Solana and Ethereum

    Pudgy Penguins CEO predicts NFT mania, crypto gaming comeback

    Pudgy Penguins CEO predicts NFT mania, crypto gaming comeback

    Whale snaps up 45 CryptoPunks amid ETH rally

    Whale snaps up 45 CryptoPunks amid ETH rally

    Top NFT Performers of the Week, Courtyard and Pudgy Penguins Secure Top Positions

    Top NFT Performers of the Week, Courtyard and Pudgy Penguins Secure Top Positions

    Ethereum Unveils Symbolic NFT Torch Ahead of 10-Year Anniversary

    Ethereum Unveils Symbolic NFT Torch Ahead of 10-Year Anniversary

    NFT sales jump 29% to $159.6m, Pudgy Penguins surges 247%

    NFT sales jump 29% to $159.6m, Pudgy Penguins surges 247%

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    CryptoPunks Dominate Top Weekly NFT Sales amid Overall Market Sales Volume Surges 34.19% to $133.66 Million

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    The case for how crypto can Stop Killing Games

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    Exploring Early NFT Game Failures and Future Opportunities

    ‘Tokyo Beast’ Speedruns Crypto Game Cycle, Shutting Down Just a Month After Launch

    ‘Tokyo Beast’ Speedruns Crypto Game Cycle, Shutting Down Just a Month After Launch

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    FLOKI hints at $75k prize pool, ignites opBNB’s first tournament

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    Bitcoin Miner Bit Digital Diversifies Into AI for ‘Substantially Higher Margin’ Than Mining

    ETH Daddy Discusses Ethereum and AI

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    How decentralization can mitigate ‘dystopic’ artificial intelligence risks: SingularityNET exec

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  • Guides
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    What Is Copy Trading in Crypto? A Beginner’s Guide

    A Step-by-Step Guide for Risk-Takers

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    What are Rollups in Crypto? ZK Rollups and Optimistic Rollups Explained

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    An SBF Testimony Could Add ‘Decades’ to His Prison Sentence, According to Lawyer – Here’s Why

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Home Gaming

Floki’s Valhalla to Take Over Delhi NCR with Real World Campaign

July 3, 2025
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Floki’s Valhalla to Take Over Delhi NCR with Real World Campaign
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Floki has officially brought its flagship metaverse game, Valhalla, to India’s heartland with a bold and unprecedented marketing campaign across Delhi NCR. Starting July 7, 2025, the campaign marks one of the largest real-world brand activations ever executed by a blockchain gaming project in India.

READ ALSO

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Over the next four weeks, some of the capital region’s busiest locations will be plastered with Valhalla branding—on roads, malls, buses, and massive LED screens—targeting hundreds of thousands of people every single day.

The move follows the mainnet launch of Valhalla, a blockchain-based play-to-earn MMORPG that positions Floki as a serious player in Web3 gaming.

delhi.webp

Image: Floki

Flooding Delhi NCR with Valhalla Branding

The campaign features 5 massive LED screens and 10 LED unipoles, airing 15-second Valhalla spots every two minutes. Ten Delhi Transport Corporation buses are wrapped in Valhalla ads, circulating through major locations such as Delhi Airport, South Delhi Extension, and Connaught Place. According to Floki, this puts the game directly in front of tourists, office-goers, and daily commuters.

Each location was strategically chosen for visibility, footfall, and influence:

  • Cyber Hub, Gurugram: The tech and business hotspot welcomes 100,000+ visitors daily. Its LED entrance display dominates the area.
  • Connaught Place: Delhi’s most iconic commercial zone, attracting 200,000+ people every day.
  • Gol Dak Khana: A central heritage zone with 50,000+ daily passersby and high historical significance.
  • AIRIA Mall: A premium shopping destination with constant foot traffic from upper-middle-class families and working professionals.
  • Central & South Delhi arterial roads: Locations like NH-48 and the Outer Ring Road move over 300,000 vehicles a day, ensuring extended and repeated ad exposure.
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Together, this campaign delivers daily visibility to over 750,000 people, targeting a wide demographic that includes crypto-curious youth, professionals, investors, and everyday urban travelers.

Valhalla: A Game That Breaks the Mold

Valhalla is a fully developed, browser-based MMORPG rooted in Norse mythology, featuring tactical turn-based combat in hexagonal battle arenas. Players can explore an open world, engage in guild activities, and collect NFT creatures known as Veras. The key twist: players own these assets on-chain and can earn real income through FLOKI token-powered mechanics.

Unlike many underdeveloped play-to-earn models that focus on token pumping, Valhalla emphasizes gameplay quality, economic balance, and community-driven development. Its integration of decentralized finance (DeFi) elements is done without compromising fun or user experience.

The game aims to offer meaningful entertainment and reward users in the process.

From Times Square to Delhi NCR

The Delhi campaign is just one piece of Floki’s larger global marketing strategy. In Times Square, Valhalla ads are running 20 times per hour on the Reuters billboard, targeting millions in one of the world’s busiest districts. In the esports scene, Valhalla was the presenting sponsor of Global Esports Industry Week, offering hands-on game demos to thousands of attendees.

The project also took its message to mainstream finance. National TV spots on Fox Business, CNBC, and Bloomberg were launched to educate traditional investors about Valhalla’s ecosystem and the FLOKI token’s utility.

In football, Floki continues to sponsor activations at Nottingham Forest FC, blending crypto awareness with community-driven outreach programs. The brand is making sure it’s seen not just in digital spaces, but in cultural institutions people care about.

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Mobile-First Focus on Emerging Markets

India’s inclusion in the campaign is no accident. With one of the world’s largest mobile-first gaming populations, it’s a key market. Floki is also running mobile ads on popular games like Candy Crush and Call of Duty: Mobile, ensuring that Valhalla gets seen where users already spend time. These campaigns are tailored for high-growth crypto regions like India, Nigeria, Vietnam, and Argentina.

Floki is also pushing hard on Reddit, Twitch, YouTube, and programmatic display ads, focusing on gamers and crypto-native communities. The combined reach is expected to surpass 10 million impressions globally, with India now playing a central role.

Explosive Start to the Mainnet Launch

Just 24 hours after its mainnet debut on opBNB, Valhalla became the most used project on the BNB Chain, with over 11,000 Veras minted. This surge underscores growing user interest and sets the tone for further adoption.

The campaign acts as a bridge between real-world brand awareness and in-game adoption, leveraging physical presence to drive digital interaction.

Tags: campaignDelhiFLOKIsNCRRealValhallaworld

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Comments 2

  1. comba moxi says:
    3 weeks ago

    Thanks on sharing. It’s acme quality.

    Reply
  2. Connielet says:
    2 weeks ago

    More posts like this would make the blogosphere more useful.

    Reply

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Bitcoin at $65k: Can long-term holder confidence push BTC higher?

July 17, 2024

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