Enterprise retailers can now achieve greater control over their competitive landscape in Google Search, thanks to Adthena’s new retail search solution.
LONDON, ENGLAND / ACCESSWIRE / November 14, 2024 / Adthena, a leader in search intelligence, today launched a groundbreaking Retail Search Intelligence Solution designed to help enterprise brands dominate Google Search.

Adthena Retail Solution
As search becomes increasingly complex, Adthena’s solution offers unparalleled insights and control across five key areas:
-
Seasonality Trends & Insights: Understand consumer demand at critical periods.
-
Ad Copy & Performance Max Insights: Analyze thousands of text and PLA ads daily by price, image, and title with unrivaled granularity.
-
Market Share & Trends: Map competitor insights to your entire sitemap and product categories by search term.
-
Brand Protection: Detect ad hijacking, automatically take down infringements, and leverage the award-winning Brand Activator.
-
Ask Arlo: Utilize the AI-powered data analyst to save time and answer complex retail search questions.
Adthena’s solution addresses the challenges faced by enterprise retailers, including Google Shopping auction fluctuations, ad copy strategies, trademark violations, and competitor threats. By leveraging daily data from Google Ads search results, brands can make informed decisions to improve campaign performance.
“Our retail solution is generating significant interest, delivering actionable insights and helping enterprise brands navigate complex challenges,” said Phillip Thune, CEO of Adthena. “We’re helping search managers and teams across organizations improve results, from trademark compliance to media teams.”
Powered by Adthena’s award-winning “Whole Market View” technology, the retail solution provides daily insights into text and shopping ads, product performance, competitive ad copy, market trends, and share of clicks. This empowers retailers to adjust campaigns, improve CTR, and maximize ROAS in the ever-changing Google auction environment.
As Google Ads becomes increasingly opaque, Adthena’s solution offers clarity and actionable insights to boost growth. “Brands are struggling to make sense of the limited data shared by Google Auction Insights,” said Ashley Fletcher, Chief Marketing Officer at Adthena. “Our solution breaks through the confusion, addressing pain points like rising CPCs and deteriorating ROAS.”
Adthena partners with top-tier enterprise brands to help them gain control over digital strategies and maximize the impact of Google Ads campaigns, especially at peak times such as Black Friday. JT Marek, Senior SEM Manager at PMG Digital Agency, said: “It’s critical to prepare well for peak search seasons. Analyzing the entire auction landscape is a key component to ensure our ads remain competitively placed at all times. Managing affiliate partners in search with Adthena allows for constant, large-scale monitoring. This helps us identify affiliate activity on both key brand and generic product terms, improving our ROAS by stopping fraudulent activity.”
Contact Information
Sarah Dutton
Director of Content & Brand Strategy
[email protected]
+44 7723915285
SOURCE: Adthena
View the original press release on newswire.com.
I’d have to test with you here. Which is not one thing I normally do! I get pleasure from reading a submit that will make folks think. Additionally, thanks for allowing me to remark!
Hi, i think that i saw you visited my web site thus i came to “return the want”.I’m trying to in finding issues to enhance my website!I assume its ok to make use of some of your ideas!!
I am not real fantastic with English but I come up this really easy to read .
Rattling superb info can be found on web blog.
Hi there, I discovered your website by means of Google whilst looking for a related topic, your website came up, it looks good. I’ve bookmarked it in my google bookmarks.
This website is known as a stroll-by way of for all the info you wanted about this and didn’t know who to ask. Glimpse here, and also you’ll definitely uncover it.
Outstanding post, you have pointed out some great details , I too conceive this s a very superb website.
You are my intake, I have few web logs and rarely run out from post :). “The soul that is within me no man can degrade.” by Frederick Douglas.
Thank you, I have been searching for information about this topic for ages and yours is the best I have located so far.
I like the efforts you have put in this, appreciate it for all the great posts.
Terrific work! This is the kind of information that are meant to be shared around the net. Shame on the seek engines for now not positioning this post higher! Come on over and discuss with my site . Thank you =)
Fantastic beat ! I wish to apprentice while you amend your web site, how could i subscribe for a blog website? The account helped me a acceptable deal. I had been tiny bit acquainted of this your broadcast provided bright clear concept
I know of the fact that currently, more and more people will be attracted to camcorders and the discipline of pictures. However, being a photographer, you must first expend so much of your time deciding the model of camera to buy in addition to moving store to store just so you can buy the most economical camera of the trademark you have decided to pick out. But it does not end there. You also have to think about whether you should obtain a digital dslr camera extended warranty. Thx for the good ideas I gathered from your blog site.
Hi! Someone in my Myspace group shared this website with us so I came to take a look. I’m definitely loving the information. I’m book-marking and will be tweeting this to my followers! Great blog and wonderful design.
Hi there are using WordPress for your site platform? I’m new to the blog world but I’m trying to get started and create my own. Do you need any coding expertise to make your own blog? Any help would be greatly appreciated!